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Nowadays, any cause can be effectively promoted in a blink of an eye, with a click on a button. At virtually no cost, messages travel fast around the globe through social media and other digital platforms. For good and bad, but mostly for good. Because without it, grassroots movements, such as the Arab Spring, which started in Tunisia in 2010 and ended up toppling several governments, would have had a much harder time rallying support and getting their message across to key audiences.

The Europe region of the World Association for Christian Communication (WACC) elected a new Regional Executive Committee during its once-every-four-years assembly, held as part of as joint seminar organised with the Conference of European Churches (CEC) from 10-12 April in Helsinki and Stockholm.

Lutheran communication directors and communication officers from the Nordic countries met in Stockholm, Sweden to discuss the role of the church in the civil society in a local, national and global context. It’s exactly 90 years since August 1925 when Nathan Söderblom, Swedish ecumenist and Nobel laureate, organized the First International Conference on Life and Work, an ecumenical gathering in Sweden with participants from all over the word.